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Planning promotions is the key to increasing sales and attracting new customers to your store. This eLearning module will help you improve your skills in retail management and local marketing by focusing on planning promotions well in advance. You will receive step-by-step guidance on how to develop a promotional calendar for your store. By the end of this course, you will be equipped to plan for the year ahead using an interactive promotional calendar, which you can print and implement throughout the year.